Legal Media Relations Expert Richard Lavinthal of PRforLAW, LLC

Nationally Known, Uniquely Experienced

Richard Lavinthal
#1 for Legal Media Relations

Nationally Known, Uniquely Experienced
Legal Media Relations Expert and Breaking News Strategist
For Some of America's Biggest Cases

If you search Google, Yahoo or Bing, the three top search engines delivering nearly 94% of all U.S. searches. Richard Lavinthal, and his legal PR service, PRforLAW, LLC will be displayed in five or more first--page, top-10 results. PR agencies, law firms and online retailers spend thousands of dollars monthly to run ads above or to the right side on search-results Web pages. Richard Lavinthal's authoritarian Web search appearances stem from decades of public, private and NGO legal media relations for some of the biggest legal cases in America..

Try It Yourself with Google, Yahoo or Microsoft's new Bing

Richard Lavinthal's unique, breaking news, case-centric legal media relations consultancy. PRforLAW, LLC has handled more than $1.4 billion in jury verdicts, settlements and pleas for law firms and their clients. including:

A rare habeas corpus ordered by the Third Circuit Court of Appeals

The biggest qui tam whistleblower False Claims Act settlement in U.S. history

In Fiscal Year 2008 three of the U.S Department of Justice Top-Ten civil fraud recoveries

Richard Lavinthal
Managing Director, PRforLAW, LLC

Former U.S. Department of Justice Spokesman

Former Director of Communications, NJ Division of Criminal Justice

Creator and Manager of Public- and Private-Sector Press Offices

Former National News Organization Marketing Director

Former International Wire Service Reporter

Former AM Daily Newspaper Reporter

OpEd Columnist and Blogger

Media-Quoted on Legal and Law Enforcement Issues

CLE and media relations trainer

When lawyers need maximum (or minimum) media coverage for their important cases they call Richard Lavinthal, a nationally known go-to legal media relations consultant who had been helping lawyers and law firms across the country -- plaintiff or defense,-- to get their points across in national and regional print, electronic, Internet and trade media.

Lavinthal has directed the strategy, execution and placement for thousands of news releases and managed more than 100 news conferences involving national and international civil and criminal matters for federal and state prosecutors. He's been on-camera with breaking news and features, including an appearance on the Discovery Channel's "Cold Case" program and, the Michael Smerconish radio show in Philadelphia. Quoted locally and nationally on law enforcement and legal communications, Lavinthal spent a pro bono decade as director of communications for the Vidocq Society, a forensic group investigating cold-case homicides.

For a decade at the U.S. Department of Justice Lavinthal was spokesman for The Hon. Samuel A. Alito, Jr., The Hon. Michael Chertoff, and the Hon. Faith S. Hochberg when each was U.S. Attorney for the District of New Jersey. During the decade that he created and managed the U.S. Attorney's Public Affairs Office Lavinthal also handled regional assignments by the Office of Public Affairs in Washington for Attorneys General Thornburgh, Barr and Reno. After the DOJ, he became the First Director of Communications for the New Jersey (State) Division of Criminal Justice, the prosecuting unit of the most powerful state attorney general in the U.S.

A former metropolitan daily AM newspaper and statehouse-based international wire service reporter, Lavinthal also managed and edited the online news operation for PoliceOne.com, a national law enforcement organization. Earlier he was Director of Legal Communities for the crime and justice news organization APBnews.com in New York City, where he also handled media relations for famed former FBI "profiler" John Douglas.

Today, Lavinthal also develops law firm litigation Web sites, presents Continuing Legal Education programs for attorneys, writes OpEd columns for major U.S. newspapers, lectures on the press and media relations, and appears on radio or TV as an expert on legal communications and law enforcement media issues.

Selected recent major-case media relations by Lavinthal can be found at the PRforLAW, LLC, home page and you can read Lavinthal's most recent e-mail news alert at http://www.PRforLAW.com/newsletter/.

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Columns, Commentary and Quotes

Philadelphia Inquirer Jan 2008

Philadelphia Inquirer, May 2007

Washington, D.C. Examiner, April 2007

KYW News Radio July 2007

Philadelphia Inquirer, March 2007

Washington, D.C. Examiner: March 2007

Philadelphia Inquirer July 2007

National Association of Criminal
Defense Attorneys (NACDL) September, 2007

The Times of Trenton September 2007

ABC News Law & Justice July 2007

Philadelphia Daily News
Richard Lavinthal's OpEd suggests a new cyber-partnership between law enforcement and higher education.

PRSA The world's largest professional society for PR professionals features in-depth legal PR analysis by Richard Lavinthal.

Philadelphia Inquirer
Richard Lavinthal documents poor legal media relations by the JonBenet Ramsey / Mark David Karr prosecutor.

AP Report Richard Lavinthal says the JonBenet Ramsey murder is now unsolvable.

Richard Lavinthal
18 Bernard Drive, Morrisville,, PA 19067
215-736-0198 | 215-932-1799 Mobile